TEXPETROL INC.
Manage and optimize Google Ads campaigns promoting the Valve T31, with a focus on daily monitoring for targeted regions including Mexico and Nigeria. Conduct performance analysis, keyword optimization, and ad adjustments to ensure cost-effective results and maximize campaign visibility. Collaborate with marketing teams to align strategies with company objectives and provide regular performance insights.
1. Managed and optimized Google Ads campaigns focused on promoting the Cameron T31 valve, ensuring high visibility and engagement.
2. Monitored ad performance metrics (CTR, CPC, impressions) to ensure alignment with marketing goals and budget efficiency.
3. Conducted keyword analysis and A/B testing to improve ad copy, targeting, and click-through rates for product-specific campaigns.
4. Analyzed competitor ads and market trends to refine Google Ads strategies and maintain a competitive edge.
5. Collaborated with the marketing team to align ad messaging with TEXPETROL’s broader branding and product positioning.
6. Generated weekly and monthly reports on ad performance to provide actionable insights for management.
7. Implemented dynamic ad strategies to target audiences based on location and industry needs for Valve T31.
8. Optimized landing pages and conversion funnels for increased lead generation through ad traffic.
9. Ensured compliance with Google Ads policies, maintaining a high ad quality score and reducing potential campaign disruptions.
